About

Hi, I'm Dorien.

I'm a content strategist, social media consultant, and AI business strategist, and the founder of More In Media.

I work with small businesses, service providers, and nonprofits who are putting real effort into their content but not seeing the results they expected. Most of the time, the problem isn't the content — it's that there's no strategy behind it.

I built More In Media around a simple belief: strategy should come before execution, every time. When you know why you're creating content — and for whom — everything else gets easier.

Schedule a Free Strategy Consult

👋

Dorien

Founder, More In Media

The Story

Why More In Media Exists

More In Media was built on a frustration I kept hearing from small business owners and nonprofit leaders: they were working hard on their social media — posting regularly, using the platforms, putting in the hours — and it wasn't working. Not because they lacked effort. Because they lacked strategy.

I'd spent years in media, content, and marketing watching the same pattern play out: businesses that led with strategy got results. Businesses that led with execution spun their wheels. The gap between them wasn't talent or budget — it was planning.

So I built a consultancy that starts with strategy and never skips it. Whether a client needs a full content plan, someone to manage their social media, help with AI tools, or just a clear-eyed second opinion — the work always starts with understanding their goals.

More In Media is based in Boston, but I work with businesses across the country. If you're tired of posting and hoping, and ready to build something intentional — I'd love to talk.

How I Work

What I Believe About Good Strategy

Strategy Before Execution

Every post, every campaign, every piece of content should have a reason behind it. I don't start creating until I understand where you're trying to go.

Real Results Over Vanity Metrics

Likes and follower counts are not business outcomes. I care about the leads you generate, the clients you convert, and the revenue your content drives.

Honest Advice, Always

If something isn't working, I'll tell you. If a tactic is overhyped, I'll say so. You deserve a partner who tells you the truth, not just what sounds good.

You Know Your Business Best

I bring the strategy and the expertise. You bring the knowledge of your clients, your voice, and your goals. The best work happens when both sides show up.

Who I Help

Built for the Businesses Behind the Content

My clients are people who are serious about their business, time-pressed, and smart enough to know they need a plan — not just more posts.

  • Small business owners
  • Solo service providers
  • Nonprofit marketing leads
  • Founders and operators
  • Coaches and consultants
  • Local businesses in Boston and beyond

What Clients Say

"Dorien was able to simplify our media presence and make it manageable. She helped me understand that it's not about doing everything — it's about doing the right things with a strategy."

— Jesse Jameson

Small Business Owner

Also: I host a podcast

Strategy Talks is where I have honest conversations about marketing, AI, content, and growth for small business owners who are tired of surface-level advice.

Listen to Strategy Talks →

Let's Talk Strategy

The free consult is 20 minutes. No pitch, no pressure — just a real conversation about your business and your content goals.

Schedule a Free Strategy Consult