What We Do

Services Built Around Your Strategy

Every service starts with strategy. Whether you need a plan, someone to execute it, or help bringing AI into your workflow — we build from the ground up so everything you do has a reason behind it.

Schedule a Free Strategy Consult

Where everything starts.

Content Strategy

Before you write a single post, you need to know why. I build content strategies that map every piece of content to a real business goal — so you stop guessing and start converting. Strategy is the foundation that makes everything else work.

  • Content audit and gap analysis
  • Platform strategy and channel selection
  • Messaging framework and brand voice
  • Content calendar and editorial planning
  • Goals, KPIs, and success benchmarks

Done-for-you, strategy-led.

Social Media Management

You focus on running your business. I handle the content, posting, and community management — all rooted in a strategy that's built for your specific audience and goals. No filler content, no random posting schedules.

  • Monthly content creation and scheduling
  • Platform management (Instagram, Facebook, LinkedIn, and more)
  • Community engagement and response
  • Monthly performance reporting
  • Strategy refinement based on results

Work smarter with the right AI tools.

AI Business Strategy

AI can save you hours every week — if you know how to use it. I help small businesses and nonprofits identify the right AI tools, build workflows that actually fit their operations, and train their teams to use AI with confidence.

  • AI readiness assessment for your business
  • Tool selection and implementation roadmap
  • Content and marketing workflow automation
  • Team training and onboarding
  • Ongoing strategy and optimization

Content that moves people to act.

Content & Video Services

From short-form video scripts to long-form content, I create and manage content that's designed to convert. Every piece is rooted in your strategy — not just filling a feed.

  • Short-form video scripting and direction
  • Blog and long-form content writing
  • Email newsletter content
  • Repurposing content across platforms
  • Brand storytelling and messaging

Use video to build trust faster.

Video Strategy

Video doesn't have to be viral to be effective — it has to be strategic and repeatable. I help you clarify the role of video in your content strategy and build a system that works even when you're not recording every day.

  • Decide where to show up: live, YouTube, short-form, or video podcast
  • Plan topics, series, and formats that match your offers
  • Build a repurposing workflow (clips, posts, blogs, email)
  • Camera confidence frameworks and prompts
  • Video content calendar and publishing cadence

Training that builds real skills.

Learn Social Media

Some clients want to keep social media in-house and just need guidance. I offer one-on-one training, custom workshops, and in-person Social Content Retreats where we plan and create content together — so you leave with more than theory.

  • One-on-one or small group social media training
  • Custom workshops on content planning and analytics
  • In-person Social Content Retreats
  • Templates and checklists you can use immediately
  • Community building and consistent publishing habits

Confident, human-centered AI skills.

Learn AI

This is for business owners and marketers who want to use AI without losing their voice or values. We cover AI basics in plain language, hands-on practice with prompts, and how to combine AI with your existing strategy so it feels natural — not forced.

  • AI basics: what it is, what it isn't, and how to use it safely
  • Use AI for content ideas, outlines, captions, and first drafts
  • Keep your brand voice consistent with AI-generated content
  • Hands-on prompt practice with real examples from your business
  • Build simple AI workflows your team can follow

How It Works

Strategy First. Always.

Every engagement starts the same way — with a conversation about where you are, where you want to go, and what's getting in the way.

01

Free Strategy Consult

We meet, you talk, I listen. I'll ask the questions that help me understand your business, your goals, and your biggest content challenges.

02

Custom Strategy Build

Based on what I learn, I build a strategy that maps your content to your business goals — no templates, no generic advice.

03

Execute & Optimize

We implement, measure, and refine. Whether I'm doing the work or guiding you through it, the strategy stays at the center of every decision.

Ready to Stop Guessing?

The free consult is 20 minutes. We'll talk through your goals, what's not working, and whether working together makes sense.

Schedule a Free Strategy Consult